Instagram is much more than just snapping a picture on your iPhone and uploading. When we think about the businesses and people that we like and follow on Instagram, we are drawn to high-quality images which represent somewhere we have been, something we like or something we aspire to.
The following are our top three tips for Instagram:
- Imagery should flow. It should showcase the brand and style of the business.
- Content should be an even split of product, people and place.
- Instagram Stories are great to provide live messages and create a sense of urgency.